Digitised Automated Direct-Mail | R17 Ventures AG

Services · Digitized Direct Mail — A Digital Agency, Paid on Results

Physical mail, triggered like email.

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What we do

From CRM event to mailbox — automatically.

Inboxes are crowded. Mailboxes aren't. We put physical mail into your lifecycle exactly where a letter outperforms another email.

Trigger strategy

We map the CRM events worth a stamp — first order, reorder window gone quiet, churn signal, evaluation stalled — and set the rules for when a card fires.

Creative & personalization

Design and copy from our in‑house studio, personalized per recipient from your CRM data. Printed and sent without anyone touching a spreadsheet.

Integration & measurement

GotPost connects to HubSpot, Klaviyo, Shopify, WooCommerce, Mailchimp, Make and Zapier. Unique codes and QR tracking tie every response back to the card that earned it — reported like any other channel.

How it's billed

Scoped on its own terms.

Direct mail programs are scoped and billed independently — setup, creative and per‑send costs, agreed upfront. Inside a performance engagement, it becomes one more trigger in the same lifecycle system as your email and SMS.

GotPost

28%

Conversion Rate

17 Day

Conversion Window

95%+

Open Rate

GotPost is our joint venture with Brain'print — built because no off-the-shelf tool could send physical mail with the logic of a lifecycle flow. It's live in Switzerland today.

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