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News

News, digital performance marketing insights and digital media tips from R17 Ventures.
May 28, 20249 min read

TikTok Enhances Brand Visibility Through Community-Driven Search Ecosystem

In the dynamic world of social media, TikTok is redefining how brands engage with ...
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May 28, 202412 min read

Understanding PPC and SEA: A Comprehensive Guide to Pay-Per-Click and Search Engine Advertising

In the rapidly evolving digital landscape, Pay-Per-Click (PPC) and Search Engine ...
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May 23, 202411 min read

Google Tests AI-Powered Ads for Complex Purchases: A Game-Changer for Digital Advertising

Google has initiated tests for AI-powered advertisements designed to assist users with ...
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May 21, 20243 min read

Unlocking the Secrets of High-Converting E-commerce Landing Pages

At R17 Ventures, our expertise lies in crafting landing pages that not only capture ...
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May 6, 20243 min read

The Importance Of Campaign Naming Conventions in Digital Advertising

One fundamental that is often overlooked in performance marketing is the adoption of ...
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Apr 25, 20244 min read

Turn Your Landing Page Into A Lead Generation Powerhouse

At R17 Ventures, our expertise lies in crafting landing pages that not only capture ...
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Sep 26, 20236 min read

Study: 5 Tips for Happier Customers in E-Commerce

Today, online shops are facing ever-increasing competitive pressure. If you want to hold ...
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Aug 2, 20235 min read

5 Successful Strategies for Black Friday / Cyber Monday 2023

With Black Friday / Cyber Monday (BFCM) weekend approaching from 24-27 November 2023, we ...
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Jul 5, 2023< 1 min read

Webinar: Product and Market-Fit Testing with Paid Social

Use social media advertising for testing your product or market-fit prior to investing ...
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Jun 7, 2023< 1 min read

Webinar: Boost Acquisition in Finance & Private Markets via Digital

Discover how you can harness digital to increase your client acquisition in financial and ...
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May 24, 20231 min read

R17 Recognised as one of the Fastest Growing Agencies Worldwide

‍R17 Ventures AG has achieved a remarkable feat by securing a coveted spot on the ...
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Mar 6, 2023< 1 min read

R17 Academy X Cape Talk

‍Pippa talks to Ibongwe Mazosiwe and Tyla Rautenbach, both with R17 Ventures. Our career ...
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Mar 1, 20232 min read

ChatGPT vs Humans

‍On Tuesday, 28 February 2023, R17 Ventures, in collaboration with the Embassy of ...
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Oct 26, 20223 min read

Do's & Don'ts For Your Creative Strategy This Festive Season

Maximize your brand's impact this festive season with our essential guide to the do's and ...
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Oct 13, 20221 min read

Google Search Is Changing

Here are some of the biggest upcoming trends that will have an impact on your Google Ads ...
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