Case Study: Day Shoes | R17 Ventures - Digital Performance Agency

CLIENT REVIEW

“Day Shoes' partnership with R17 has yielded remarkable results. Within the first year, our sales increased significantly, primarily due to R17's effective management of Google and Meta advertisements. This successful collaboration has not only strengthened our presence in the Swiss market but also enabled our expansion into Germany where R17 developed and launched our new German e-commerce platform on Shopify - marking a significant milestone in our growth journey.”

Licio GrecoCEO, Day Shoes AG

The partnership between Day Shoes and R17 began in April 2019. Through a funnelled paid media approach, we increased customer acquisition and sales by 100% within the first year and by a further 67% within the second year. Our core levers to drive growth were paid ads (Google, Meta & Pinterest advertisements) and email marketing (to increase customer retention). These successes paved the way for Day Shoes to expand to Germany - in 2023, R17 developed and launched their new German e-commerce store on Shopify.