We build and scale brands online.

R17 helps your
E-commerce company SaaS company B2B company

to generate more
sales Downloads Leads

through performance marketing without paying for bad results.

Measurable performance is what counts. As a team of entrepreneurs, we use a wide range of performance marketing tools and platforms to achieve and maximize growth.

Performance Marketer

Performance Marketing Agency

R17 Ventures AG is one of the leading online marketing agencies in Switzerland. We are a team of digital natives, e-commerce entrepreneurs and online marketing experts. As a Facebook, Google and Snapchat partner, we manage advertising budgets in the double-digit million range. Our offices are in St. Gallen and Cape Town.

Thanks to our unique know-how, many years of expertise in e-commerce and our entrepreneurial mindset, we are invested in some exciting companies and deliver what we are really good at: digital marketing.

Online marketing

We are experts in social media, Google & email marketing.

Performance based

R17 is performance-based: moderate results = low fees.


We work transparently. Your financial performance can be measured and accessed in real time via our dashboards.

Our services

Performance Marketing

We take over the strategic planning and operational execution of your paid advertisements on Google, Facebook / Instagram & Co. We work with a variable and success-based remuneration. 

Ecommerce Development

The best advertisements don't help if the online shop, landing pages, pixel tracking, checkout or product pages are not optimized. These improvements can be carried out directly by us and are included in the performance fee. 

R17 x equity

We also participate in exciting business ideas as shareholders. In addition to an investment, we also bring our skills in performance marketing and ecommerce development with us. 

How we work

Explained in 2 minutes

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Free potential analysis

We analyze your advertising accounts on Google, Facebook and Co. and make you a performance-based offer for a test phase of 3-6 months. We will also show you which opportunities we can realize for your company through performance marketing.


Marketing strategy & target definition

Advertising channels, performance targets, remuneration model, duration and budget are jointly defined and recorded in a contract. Likewise, graphic requirements (CI / D, tone of voice) for the advertisements as well as USPs, customer avatars and psychological triggers are defined.


Data tracking & conversion optimization

Our programmers ensure that the data tracking (pixels, Google Analytics, etc.) is set up correctly. We also help with conversion rate optimizations in the online shop or on your landing pages. You benefit from the experience of over 20+ international e-commerce companies.


Campaign structure & visuals / creatives

Our designers create perfect ads for social media based on your pictures and videos. We also set up the campaign structure with the best target groups. We create customer avatars, use psychological triggers and state-of-the-art targeting software.


Optimize & test

Our online marketing experts constantly optimize the campaigns, target groups and visuals / ads in order to achieve the performance marketing goals. You can now fully concentrate on developing your business, products or supply chain.

our customers





With the support of R17, we were able to record an increase in sales of 150% in our B2C business in the first year and now want to implement this strategy in Germany.

Sara Leuthold
CEO Turm E-Commerce AG
Online Marketing Agency
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Voices from our customers

Case studies


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R17 Ventures AG
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